Generative AI tools, heralded as liberators from mundane labor, have instead forged a subtle chain around our daily rhythms. OpenAI’s ChatGPT, launched in late 2022, arrived amid promises of streamlined workflows and reclaimed time, yet for many knowledge workers, it has amplified the very grind it was meant to alleviate. This irony, the AI productivity paradox, lies at the heart of a growing unease in professional spheres: technology that enhances output often extends the workday, capturing value for firms and consumers while workers toil longer for scant personal gain.
Economists have begun to quantify this shift, challenging the narrative of effortless efficiency. In their 2024 paper, “AI and the Extended Workday: Productivity, Contracting Efficiency, and Distribution of Rents,” Wei Jiang of Emory University, alongside Junyoung Park of Auburn, Rachel (Jiqiu) Xiao of Fordham, and Shen Zhang of Seton Hall, dissect how AI exposure reshapes labor patterns. Their analysis reveals not liberation, but a quiet extension of effort, where productivity gains flow unevenly, leaving employees with fatter schedules and thinner satisfaction.
The allure of AI begins innocently enough. Tools like ChatGPT excel at drafting reports, generating code, or brainstorming ideas, ostensibly freeing humans for higher pursuits. Yet, as adoption surges, the boundary between work and rest blurs. Professionals report a compulsion to iterate endlessly on AI outputs, refining prompts in pursuit of perfection that the machine alone cannot achieve. This is no mere anecdote; it reflects a broader trend where capability breeds obligation, turning potential leisure into perceived waste.
The Data Behind Longer Workdays
To ground this phenomenon in evidence, Jiang and her co-authors turned to the American Time Use Survey (ATUS), a longitudinal dataset from the U.S. Bureau of Labor Statistics spanning 2004 to 2023. Respondents log their activities in fifteen-minute increments, offering a granular view of time allocation across occupations. By linking these records to occupational AI exposure scores, derived from models assessing how readily tasks can be augmented by generative technologies, the researchers isolated ChatGPT’s impact post-2022.
The findings are stark: workers in high-exposure roles, such as software developers or analysts, logged significantly more work hours and less leisure after ChatGPT’s debut. An interquartile increase in AI exposure correlated with 3.15 additional work hours per week and a 3.20-hour drop in free time, based on 2022-2023 data. This pattern held firm even as overall productivity rose, suggesting AI does not shorten the day but stretches it.
Wei Jiang, reflecting on her own experience in a Register interview, captured the initial astonishment. “When ChatGPT came along, we were all very mesmerized by how powerful it is, how much work it does,” she said. Expectations leaned toward reduced effort, yet reality diverged: “I just find myself actually working longer.” Echoing this, she consulted peers, only to hear uniform tales of extended hours. The study confirms this as systemic, not isolated, with AI surveillance tools further enforcing compliance among remote employees, a dynamic absent in self-employed contexts.
Wages in AI-exposed fields have ticked upward, yet employee satisfaction surveys paint a bleaker picture. Workers feel the strain of unrelenting output demands, where efficiency gains accrue to organizations rather than individuals. In competitive markets, bargaining power wanes, funneling rents to shareholders or consumers, as Jiang notes: “The disagreement is about who enjoys the gains.”
When the Machine Never Sleeps
At the core of this extended workday pulses a psychological undercurrent, one where AI’s tireless nature reshapes human motivation. Unlike prior tools, generative AI operates without fatigue, generating text, images, or strategies at a moment’s notice. This perpetual readiness fosters a gnawing guilt: every unprompted minute feels like squandered potential. The mantra emerges organically, “I can, therefore I must,” binding users to an endless loop of creation and refinement.
Podcaster Armin Ronacher, in a recent episode of The Pragmatic Engineer, articulated this paradox with piercing clarity. AI was pitched to “free us and allow us to work less,” he observed, yet it has birthed a culture of perpetual motion. Developers, once limited by keystrokes, now steer AI agents through nights, compelled by the fear of falling behind in a field where innovation accelerates daily.
This dynamic mirrors the migration of “996” work ethic from Chinese tech firms to Silicon Valley startups. Once synonymous with Alibaba’s grueling 9 a.m. to 9 p.m., six-day weeks, it now appears in Western job postings, rationalized as essential for competitiveness in AI’s breakneck pace. Reports from 2025 highlight leaders urging employees to match the machines’ endurance, transforming tools into taskmasters.
From Lamps to LLMs
This erosion of rest is not unprecedented; it echoes historical precedents where innovation blurred the line between capacity and compulsion. Consider the transition from oil lamps to electric lightbulbs in the 19th century. Pre-electricity, sundown signaled cessation, as dim flames yielded to human limits. Illumination extended the possible, allowing factories and homes to hum into the night, but soon “can work” morphed into “should work.” Luxuries hardened into expectations, much as Yuval Noah Harari notes in Sapiens: “One of history’s few iron laws is that luxuries tend to become necessities and to spawn new obligations.”
Large language models (LLMs) like ChatGPT follow this script. They transcend daylight’s tyranny, offering boundless leverage unbound by biology. Yet, in doing so, they spawn a similar imperative: why pause when the tool awaits? The result is a workday that invades evenings, weekends, and minds, where downtime registers as dereliction.
AI’s Positivity Trap: From Self-Discipline to Endless Grind
Philosopher Byung-Chul Han foresaw this evolution in The Burnout Society, critiquing how modernity swaps overt coercion for internalized discipline. No longer do bosses wield whips; instead, we self-flagellate under banners of productivity and passion. AI supercharges this “excess of positivity,” as Han terms it, a tyranny of the possible where endless capability demands ceaseless action. The machine’s flawlessness indicts our own pauses, turning self-actualization into self-exploitation.
In tech communities, this manifests as a corrosive optimism: infinite tools equal infinite potential, shunning doubt as obsolescence. Burnout rates climb, creativity wanes, and analyses like those from NextGen Hero underscore the futility, showing overworked teams innovate less than balanced ones. As AI baselines rise, “good enough” output degrades into inadequacy, trapping users in iterative despair.
Rest as Resistance
Amid this tide, rest emerges not as retreat, but rebellion. If AI grants near-limitless production, the subversive choice is deliberate restraint: setting boundaries, embracing reflection over relentless prompting. Research affirms that innovation blooms from idleness, where minds wander freely, unburdened by output metrics. True progress, then, may hinge on reclaiming leisure as sacred, resisting the siren call of ceaseless capability.
Rethinking Productivity in the AI Era
Ultimately, this saga transcends tools; it interrogates the stories we weave around them. Machines neither demand nor judge; cultures do. The challenge lies in wielding AI without surrender, fostering systems that distribute gains equitably and honor human finitude. As lightbulbs once prolonged days without claiming nights, so too can we deploy LLMs to augment, not annex, our lives. In an era of extended workdays, the radical innovation may be simply saying enough.
Further Reading Sources
- AI and the Extended Workday: Productivity, Contracting Efficiency, and Distribution of Rents by Wei Jiang et al. (NBER Working Paper No. 33536, 2025). This is the primary research paper central to the article, detailing the ATUS analysis on AI exposure and work hours. Full PDF available.
https://www.nber.org/system/files/working_papers/w33536/w33536.pdf - AI and the Extended Workday: Productivity, Contracting Efficiency, and Distribution of Rents by Wei Jiang et al. (SSRN preprint, 2025). An alternative access to the same paper, with abstract and full text, emphasizing the paradox of AI complementarity and labor markets.
https://papers.ssrn.com/sol3/papers.cfm?abstract_id=5119118 - The Burnout Society by Byung-Chul Han (Stanford Briefs, 2015; summaries available). A philosophical examination of self-exploitation in achievement societies, key to understanding AI-amplified internal pressures; includes excerpts on excess positivity and neuronal illnesses.
https://sobrief.com/books/the-burnout-society - 2023 Time Use Survey Shows Gap Closing Between At-Home Work Done by Male and Female Workers (Center for Workplace Compliance, 2024). Analysis of ATUS data highlighting post-pandemic work hour increases, relevant to AI surveillance effects on remote labor. https://www.cwc.org/CWC/Updates/2024/2023-Time-Use-Survey-Shows-Gap-Closing-Between-At-Home-Work-Done-by-Male-and-Female-Workers.aspx
Image by ProfitRN.
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